“You build on failure. You use it as a stepping stone.” ~ Johnny Cash A lot of startups have crashed miserably before they could hit the bull’s eye. Being motivated and working on the pitfalls are the two things that have dragged them from rags to riches. When back in 2014 Apple introduced the world…
Marketing is always crucial for the final success of a company, its products, ideas or anything we want to place on the market. Once upon a time, the most popular methods were advertising on billboards, in newspapers and on television, especially in primetime. However, things are changing. In the last twenty years, with the growing…
Social media is not disappearing any time soon. As one platform wanes, another is on the rise. In recent times, it has become expected by the public that every business or organisation will have a presence on social media. LinkedIn has a professional bias, Facebook a personal bias and Twitter stands somewhere inbetween. Let’s see…
Do not be persuaded by the “Certification” promises that free courses offer. There are no legitimate qualifications to be gained from free marketing courses. When free courses say that a course is certified, or that you will be certified, they do not mean you will get a genuine qualification. Their certificate of completion is not…
If you think that your business is suffering as the result of the coronavirus, then there are a few things that you can do to try and adapt. If you want to find out more about that then simply take a look below. Help others selflessly If you do your bit and if you try…
Marketing has changed significantly over the years and new technologies always find a way to revolutionize something we once thought to be written in stone. One example is the notion of brand loyalty and how well-implemented loyalty programs for customers can help boost our marketing performance. Old-school marketers will often cite the classic marketing funnel…
A key goal for many businesses is to be more efficient and to achieve goals as effectively as possible, without breaking the bank. It is very common for businesses to use a variety of tools and software to help make teams run more smoothly and to eliminate timely manual tasks that can otherwise be handled…
A CRM (Customer Relationship Management) system is an efficient tool used for improving the relationship with current customers, attracting new ones and winning back former clients. It is efficiently integrated into some software that helps to collect, organize, and manage the information about customers, their needs and preferences. The advanced CRM cloud systems are quite…
So you have decided to promote your brand online. Many who want this type of marketing are facing with the problem of choosing the best digital channel to reach the target audience. Where to promote yourself? How to lure customers to a site? How to form a digital marketing strategy? We hope these 3 steps…
Technology is not just limited to iPhones and education and other businesses. Its impact and presence can be file even in the industry of tourism and travel too. Most people are not aware as to how technology has already changed the travel and tourism industry. When one takes a quick look at the statistics related…
